Croft TV's WINTER,
2023 - 2024

WE THINK THE MORE INFORMED OUR CLIENTS ARE, THE BETTER OUR PROJECTS WITH THEM BECOME.

Spring has finally arrived which means the darkest days are behind us (we wish we could say the same for the coldest days, but you never know in the UK), baby animals are everywhere, and bookings for the sunnier months are coming in thick and fast.

Usually winter is linked with hibernation, but that wasn’t the case for us or our clients, who kept us very busy with many exciting projects.

Let’s find out what they were.

A major theme for us over the winter months was global working, which saw us creating an explainer animation for a global conference in Barcelona, which demonstrated how to stay safe in the city, as attendees were coming in from all over the world…

…we were working early mornings and late nights to accommodate time zones and organise a project with an Australian client…

…and we created a promo video for a cyber security client based in Canada, to name a few.

To bring it back a bit more local we were off to a studio in Reading to shoot a 45 minute live webinar about the art of storytelling in live sports.

The panel was made up of a mix of representatives from the companies that make the technology, and leading industry professionals in the field, including a football director who is in charge of all 100+ cameras on many Premier League match days.

It was extremely interesting to hear their stories and what their predictions are for the future of the industry.

You can find the full webinar below.

In a related note, we created media for another client’s webinar – 16 individual videos all up, that would be played at different times throughout it.

They were so happy with what we delivered they had the following to say:

“A massive thank-you for your efforts and support last week in turning round so many videos and so quickly – we appreciate it!”

“I would like to say a BIG THANK YOU for supporting us last week with the video production. It was a pleasure to work with you. The webinar went really well and it wouldn’t have be possible without your help!”

We had a huge load of self-shot videos to edit over the winter months including a staff training video, which needed a super-fast 2 day turnaround…

…we put together an IT product launch, an end of year video from a clients’ HR directors, HR transformation videos, a 25 video staff retention suite, which was so successful they’ve already booked us in for another 5 videos, and an International Women’s Day celebration video, among many others.

On top of all the video work this winter, we’ve also been bolstering out our blog to make sure it is full to the brim with important video and photography information.

We think the more informed our clients are, the better our projects with them become.

Our latest post is about the autocue, where we dispel the myth that it always makes things easier.

If that sounds interesting you can read it by clicking HERE or on the image below.

On top of all that, we’ve been doing more work on our promo videos for brand new poster tech for the medical industry (you’ll be hearing more on this very soon!) and have many more projects in the pipeline!

We’ve had a fantastic winter and hope that you have too.

Here’s to a productive spring!

– The Croft TV Team

Gone are the days when things used to wind down over the holiday period it is looking to be very busy time here at Croft TV!

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